Terms and Conditions

Recipe Curator - Service Agreement

Last Updated: April 22, 2025

This Services Agreement ("Agreement") is entered into between Affinity Ventures, dba "Recipe Curator" ("Company," "we," or "us") and the food retailer subscribing to our services ("Client," "you," or "your"). By subscribing to our services, you agree to be bound by these terms and conditions.

1. Service Description

1.1 Recipe Curation Services

We provide curated recipe content for food retailers. Our service includes the selection, preparation, formatting, and implementation of recipes that feature your products through embedded links.

1.2 Service Tiers

Services are provided according to the tier selected by the Client:

Basic Package: One (1) recipe per month, provided digitally for you to add to your recipe collection and including:
- Title
- Description
- Yield
- Time
- Ingredients
- Instructions
- Photograph
Enterprise Solutions: We are delighted to expand the service to offer more recipes, more links, more images and will negotiate to find a mutually agreeable price.
Technology Solutions: If you prefer to have us act as administrators of your blog/site and input the recipes, checking that they meet Google formatting needs and delight your visitors, we are expert at doing so,

1.3 Delivery Timeline

Initial recipe delivery occurs within seven (7) business days of completed onboarding
Subsequent recipes are delivered according to the agreed content calendar

1.4 Recipe Specifications

All recipes include:

Tested recipe content with clear instructions
Professional food photography
Minimum of one (1) product link to a product on your site
Content provider may also leave links to originating site, where it does not compete with your products
Link to source

2. Subscription Terms

2.1 Billing Cycle

Services are billed monthly in advance
Payment is automated and recurring

2.2 Term and Renewal

Services are provided on a month-to-month basis
Service automatically renews each month until canceled
No long-term contract is required unless specifically negotiated for Enterprise and Technology clients

2.3 Cancellation

Client may cancel service at any time by providing written notice
Cancellation becomes effective at the end of the current billing cycle
No partial refunds are provided for unused portions of the current billing cycle
Client retains access to previously published recipes after cancellation

2.4 Refund Policy

If Company fails to deliver the promised recipe(s) within the specified timeline, Client is entitled to a full refund for that month
Refunds are not provided for subjective dissatisfaction with recipe selections. Alternatives will be provided on request

3. Content Ownership and Usage Rights

3.1 Recipe Ownership

Recipes remain the intellectual property of their original creators
Company maintains proper licensing for all recipes in our network

3.2 License to Client

Client receives a non-exclusive license to use provided recipes on their website, social media, and marketing materials
License remains valid as long as Client's subscription is active
Client may continue using previously published recipes after cancellation
Enterprise and technology solutions may have different terms as specified in custom agreements

3.3 Usage Restrictions

Client may not:

Claim ownership of recipe content
Sublicense or sell recipes to third parties
Remove attribution to original content creators
Modify recipes without prior approval

3.4 Photography Usage

Food photography is licensed for use on Client's website and social media
Additional usage rights (print, advertising) may require additional licensing fees

4. Royalty Structure

4.1 Content Creator Royalties

Original recipe creators receive royalties for each month their content is used, paid by Company
Royalty rates are determined by Affinity Ventures based on recipe complexity and exclusivity

4.2 Client Participation in Royalty Program

Clients may submit their original recipes to our network
Client-submitted recipes that meet our quality standards may be included in our catalog
Clients earn royalties when their submitted recipes are used by other retailers in our network

4.3 Royalty Payments

Royalty payments are processed quarterly
Minimum payment threshold is $25
Detailed royalty reports are provided with each payment

5. Content Specifications and Requirements

5.1 Recipe Standards

All recipes in our network will:

Be kitchen-tested for accuracy
Include complete ingredient lists and clear instructions
Meet food safety guidelines
Be original or properly licensed

5.2 Link Implementation

Links will be relevant to the recipe ingredients or equipment
Link text will be naturally integrated into recipe content

6. Modification Requests

6.1 Recipe Alternatives

Client may request alternative recipes if proposed recipes do not align with their needs
One (1) alternative recipe proposal is included at no additional cost
Additional alternatives may incur supplemental fees

6.2 Recipe Modifications

Minor modifications to recipes (ingredient substitutions, method clarifications) are included
Substantial modifications are considered new recipes and may incur additional fees
All modifications must be requested within three (3) business days of initial recipe delivery

7. Liability Limitations

7.1 Recipe Accuracy

While all recipes are tested, Company does not guarantee consumer results
Client should review all recipes for alignment with their brand standards
Company is not responsible for variations in consumer preparation

7.2 Food Safety Notice

Recipes include standard food safety guidance where appropriate
Company assumes no liability for improper food handling or preparation by consumers
Client should ensure all linked products meet applicable safety standards

7.3 Limitation of Liability

Company's total liability under this Agreement shall not exceed the amount paid by Client for three (3) months of services
Company is not liable for indirect, consequential, or special damages

8. Privacy and Data Handling

8.1 Client Data

Company collects and stores Client business information solely for service provision
Client data is never sold to third parties
Company implements industry-standard security measures to protect Client data

8.2 Consumer Data

Company does not collect consumer data directly
Any consumer data shared by Client for service optimization is handled according to Client's privacy policy
Company recommends Client maintain appropriate disclosures regarding recipe content

9. Modifications to Terms

9.1 Updates to Agreement

Company reserves the right to modify these terms with thirty (30) days' notice
Material changes to terms require Client consent for continued service
Current terms are always available here

10. Governing Law and Dispute Resolution

10.1 Governing Law

This Agreement is governed by the laws of Oregon, without regard to conflicts of law principles.

10.2 Dispute Resolution

Any disputes arising from this Agreement shall be resolved through:

Good faith negotiation between parties
Mediation if negotiation fails
Binding arbitration as a last resort

11. Contact Information

For questions regarding these terms or to initiate service changes:

Affinity Ventures
Email: help@sellwell-online.com
Phone: (541) 778-2059
Address: 830 Iowa St, Ashland, Oregon 97520

By subscribing to Recipe Services, you acknowledge that you have read, understood, and agree to be bound by these terms and conditions.